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5 Top Tips for stopping stock imagery from damaging your brand (and what to include in your photos instead!)

Small business owners, did you realise that stock imagery can actually damage your brand? You want to build connection and trust with potential clients and customers, so you need to show the real you and your business.

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5 Cyber Security Tips For Small Businesses

Since hackers have become so intelligent and skilled at infiltrating computers, all small business owners must be careful not to inadvertently open their companies up to potential infiltration. There are many ways in which cyber security issues can harm small businesses, from identity theft to the loss of sensitive data.

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Business, Admin, Psychology, Sales, Shweta Jhajharia Sophisticated Cloud Business, Admin, Psychology, Sales, Shweta Jhajharia Sophisticated Cloud

Why All Businesses Need The 3Rs of Goal Setting

Goal setting is important for all businesses. This is because it allows a business to set achievable short term and long term goals that can help them achieve their ultimate vision for the future. To work out how to set goals, you need to understand the four different types of business owners.

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Business, Admin, Customer Experience, Marketing, Kevin Kelly Sophisticated Cloud Business, Admin, Customer Experience, Marketing, Kevin Kelly Sophisticated Cloud

5 Of The Best Marketing Lead Generation Strategies

Using marketing for lead generation is an effective way to make sales and hit lead targets. Due to the use of technology, marketing lead generation strategies are also easy to measure, meaning it’s easier than other methods to decipher whether they work for your business or not.

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How to Design an Effective Online Course: Five Rules to Follow That Will Guarantee Success

Online education is advancing to new heights. The sheer convenience of students being able to learn from any place at any time, the lower cost of taking or conducting a class, and the increased opportunity to engage are only a few of the reasons why online learning is sweeping the globe.

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Business, Admin, Customer Experience, Sales, Stephanie Haywood Sophisticated Cloud Business, Admin, Customer Experience, Sales, Stephanie Haywood Sophisticated Cloud

Hiring Freelancers: What Not To Do

As a business owner, you may find more benefits to hiring freelancers than traditional employees. If you choose to hire freelancers for your business, you also need to ensure a productive and efficient team. By learning what not to do, you can understand more about how you should treat your workers.

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Business, Admin, Customer Experience, Sales, Stephanie Haywood Sophisticated Cloud Business, Admin, Customer Experience, Sales, Stephanie Haywood Sophisticated Cloud

Start Up Business Ideas That Are Easy (and Affordable) to Bring to Life

Online businesses come with several advantages over their brick-and-mortar counterparts. For instance, they require little to no overhead costs, demand no commute from their owners or employees, offer several unique tax deductions and grant ample flexibility.

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Business, Admin, Psychology, Jess Salamanca Sophisticated Cloud Business, Admin, Psychology, Jess Salamanca Sophisticated Cloud

Five Mindset Shifts to Help You Grow Your Business

So often our mindset really is the one thing stopping us from achieving our goals and fulfilling our potential. And while it’s not something you can easily change with the flick of a switch, it’s definitely more than possible. Sometimes all we need is a little nudge in the right direction.

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Business, Admin, Psychology, Rachel Kerr Sophisticated Cloud Business, Admin, Psychology, Rachel Kerr Sophisticated Cloud

How to Overcome the Fear of Starting Your Own Business

Despite how much you want to, starting your own business is scary. You don’t just step timidly out of your comfort zone; you have to launch yourself into the unknown. And it is terrifying. But I’m here to encourage you that often, trusting your instincts and forging your own path is just what you should do.

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Business, Customer Experience, Marketing, Chidinma Iwu Sophisticated Cloud Business, Customer Experience, Marketing, Chidinma Iwu Sophisticated Cloud

5 Ways To Improve Omnichannel Customer Experience

If your business uses an omnichannel customer service; integrating the strengths of multiple channels to provide a seamless and streamlined user experience so that your customers can switch between these multiple channels and still get great service, then, you can build long term customer relationships, and in consequence, keep your business competitors far behind.

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