Top Video Ad Makers that anyone can learn instantly
As digital marketing continues to grow, video ads have become essential for all types of businesses to reach potential customers. However, creating high-quality video ads can be challenging, especially for companies without dedicated in-house creative teams. That's where video ad makers come in. In this post, we'll explore four of the top video ad makers perfect for businesses of all sizes to create animated, Instagram, video ads, and more.
Adobe Spark
Adobe Spark gets a mention here as it is so easy to use that even my grandmother was able to make a video card on it for my son's birthday after only five minutes of instruction from me; she really did.
Adobe Spark is a versatile video ad and image maker that businesses of all sizes can use. It's quite like Canva but has a much quicker learning curve and gets the job done.
It offers a wide range of templates and designs that companies can easily customise to fit their brand's aesthetic. Adobe Spark's user-friendly drag-and-drop platform makes creating and editing videos easy, adding custom music and sound effects and creating social media ads. One of the standout features of Adobe Spark is its integration with other Adobe Creative Cloud tools, such as Photoshop and Illustrator. This allows businesses to create unique visuals and graphics for their video ads, ensuring they stand out. While Adobe Spark does require a subscription for some of its more advanced features, its free plan still offers plenty of options for businesses looking to create high-quality video ads. It also has many extra features that are really valuable such as instant background removal from images (something I used to slave over in photoshop) and all your social media post preset sizes.
Overall, Adobe Spark is an excellent choice for most companies looking for a comprehensive video and image ad maker that offers customization and flexibility.
Favourite feature: extremely easy text animations at the click of a button.
However, if you want more functionality and longer animations, you should try one.
Pictory.ai
Pictory.ai is an excellent choice for businesses looking to create animated ads with stunning visuals. This video ad maker uses artificial intelligence (AI) technology to create custom animations that reflect a brand's personality and values. Pictory.ai's AI technology analyses a company's branding, messaging, and product offerings and generates unique animations that resonate with a target audience.
Pictory.ai also offers a variety of templates and designs that companies can customise to fit their brand's aesthetic. The ad maker's drag-and-drop interface makes creating and editing videos easy, adding custom music and sound effects, and starting Instagram and video ads.
One of the reasons for its popularity is the fact that it can take a long YouTube video and automatically transcribe it so you have all the text and then it is child’s play to slice the video into smaller sections for use as Youtube shorts or Instagram reels.
Pictory.ai's user-friendly platform helps businesses create professional-looking ads and videos quickly and efficiently.
Favourite feature: Blog to video creation at the touch of a button.
Veed.io
Veed.io is another top video ad maker that helps businesses create high-quality video ads quickly and easily. This ad maker's intuitive drag-and-drop interface allows companies to edit videos easily, add special effects, and more without requiring technical skills. Veed.io also offers a wide range of templates and designs, making it simple to create Instagram, video, and other types of ads.
Its interface looks very similar to Adobe Spark (although it’s worth noting that all of them use a timeline system making it very easy to drag-and-drop clips where you want).
One of the standout features of Veed.io is its collaboration tools, which enable multiple team members to work on the same project simultaneously. The ad maker's real-time commenting feature lets team members provide feedback and suggestions on video ads, ensuring the final product meets a company's expectations.
Favourite feature: It’s very good at removing background noise from your original video with its ‘clean audio feature’.
InVideo
InVideo is my absolute favourite and like the others, offers a wide range of features and customisation options for businesses. This ad maker's extensive library of templates, stock footage, and music tracks enables companies to create unique video ads that capture their brand's essence. InVideo's intuitive drag-and-drop interface makes it easy to create professional-looking ads without technical skills.
In addition, InVideo offers an AI-powered text-to-video feature, which can turn a script or blog post into a high-quality video ad. This feature is handy for businesses that want to create ads quickly and efficiently without spending time on the production process.
Favourite feature: the text animation options are much more in-depth than all the other platforms mentioned here, and your wording can perform all sorts of on-screen acrobatics keeping your user’s attention for longer.
Ripl
Ripl is a video ad maker specialising in creating social media ads for small businesses. This ad maker's simple interface makes it easy to create engaging video ads that catch the attention of potential customers on Instagram, Facebook, and other social media platforms.
Ripl offers a variety of customizable templates, designs, and fonts to help financial companies create unique video ads that match their branding. In some waysIt’s easier to use than the others, but its lack of animation options for individual icons, text and elements on the page can be a little frustrating so it loses some ground there.
The ad maker's scheduling feature also enables companies to plan and post their ads on social media platforms, ensuring they reach their target audience at the right time.
Favourite feature: I think the templates are more artistic than the other platforms, so would suitmore B2C users than B2B in my view.
Conclusion
In conclusion, video ads are an essential tool for companies looking to reach potential customers and promote their products and services. The video animation and ad makers listed above, including Pictory.ai, Veed.io, InVideo, and Ripl, offer a range of features and customization options that can help financial companies create professional-looking video ads quickly and efficiently. By leveraging these tools, businesses small and large can increase their brand awareness, engage potential customers, and drive sales.